BIZ® was the first enzyme based pre-soak and color-safe bleach that moms have trusted to remove stains from the family's laundry for more than 40 years. First invented in 1968 by Procter & Gamble researcher Charles McCarty, Biz was introduced nationally as a "pre-soak" or "color-safe bleach" and later re-positioned as a "detergent booster." In 1994 Biz, like many P&G brands, was re-released in an "ultra" formula (making it highly concentrated so that less of the product would be needed to achieve the same cleaning results). You may recall hearing "Put it in the Biz Bag," which meant a garment was too dirty for washing with detergent alone. As a promotion, Biz distributed large laundry bags to hold the dirty, stained laundry that needed to be soaked in Biz.



Thank you for your interest in CR Brands. We are a company of trusted brands that are designed to make your everyday life just a little bit better. Let's face it... who wants to take time to clean their house and do the laundry? We know these are chores that are a regular part of all of our lives. That's why every product we make is formulated to ensure that you get the results you want. 

We respect your time. That's why you will find our products work hard to help keep your clothes fresher longer and your home looking better in-between cleanings. You know what clean looks like. You know what clean smells like. And you know how good it feels when the job is done right. This is the experience we want you to have with each of our products.

Our Family of Brands: Click on the logos below to learn more about our brands!